In a first, the largest retail non-banking financial company (NBFC) Shriram Finance, has set up its own super app offering around 150-200 products and services to provide a one-stop solution platform for both retail and business customers, ET has learnt.
Currently in beta stage, the app called ‘Shriram One’ will go live next month and is set to be launched formally in the next two-three months.
“The company will be making a public announcement before March next year,” three people privy to the development said.
Shriram One already has around 3.5 lakhs customers and it expects to onboard more than 20 to 25 lakh before the public launch.
In the wave of super-apps built across large firms, the Chennai-based shadow bank aims to accelerate its lead in moving from a traditional monolithic mobile app to offering several micro services beyond the financial services and products to day to day functions like merchant and bill payments, flight and cab bookings and access to a marketplace, under one platform.
“We will distribute all product and service offerings within the Shriram group’s ecosystem. ” chief digital officer Ajay Thomas John said.
