Institutional broker and multi-asset liquidity provider B2PRIME has announced that it is launching B2PRIME Retail, a new standalone business line that brings the Group’s institutional-grade technology and execution available to eligible retail clients.
The aim is to deliver professional grade execution, transparent pricing, and a high-quality client experience to broader audience.
B2PRIME Retail
B2PRIME Retail will operate as a ring-fenced division with independent management, systems, and governance, including strict information barriers between retail and institutional operations. It is a new line of business with its own team and workflows – built to give retail clients focused attention while preserving the integrity of the Group’s institutional operations.
Many liquidity providers have already moved into retail. B2PRIME said that its difference is bringing institutional-grade depth, execution quality, and transparency to retail without blurring lines. The retail stack also serves as a live showcase for brokers and partners who want to see the full potential of a pro-grade setup in a retail environment.
Regulations and Licenses
Services are delivered by the relevant B2PRIME Group entity under its multi-license structure, including CySEC (Cyprus), DFSA (Dubai), FSCA (South Africa), FSC (Mauritius), and FSA (Seychelles). In addition, the Group has secured the DARE License in The Bahamas to support its operations with Crypto Spot and Perpetual Futures where permitted. Onboarding coverage spans a broad list of jurisdictions via the appropriate entity.
Both the CySEC and DFSA entities currently serve professional clients exclusively. B2PRIME Retail clients will be onboarded via the Group’s offshore entities.
Accounts and Platforms
B2PRIME Retail will offer two clear account types:
- Raw Spread — direct institutional spreads + fixed commission
- Standard — tight spreads, zero commission
As far as trading platforms go, B2PRIME Retail will offer traders:
- B2TRADER (multi-asset; TradingView integration for advanced charting and dynamic leverage depending on the financial instrument, and subject to jurisdiction restrictions)
- cTrader (dynamic leverage up to 1:500, strictly subject to client classification, regulatory jurisdiction, and applicable leverage limits per entity)
Instruments and Features
B2PRIME Retail’s roadmap including adding instruments: Equities, then ETFs, mutual funds, listed futures, plus more crypto and NDFs, toward a complete multi-asset venue.
Features will include Copy Trading and a next-gen IB program – leaderboards, tiered rebates, partner wallets, instant payouts – rolling out alongside new instruments.
For B2PRIME’s institutional partners, the company said that there will be o change to institutional services, mandates, or priorities. The ring-fenced retail unit will operate with separate teams and decision-making.
Eugenia Mykuliak, CEO & Founder, B2PRIME Group said,
“Retail traders deserve the same access to reliability and transparency comparable to professional standards, within applicable regulatory protections,” said Eugenia Mykuliak, CEO & Founder, B2PRIME Group. “With B2PRIME Retail, we’re opening that experience to a broader audience—while keeping a clear separation from our institutional business.”
Alex Tsepaev, Chief Strategy Officer, B2PRIME Group added,
“We’re raising the standard, not just entering a segment. Our retail arm runs on the same institutional backbone. It gives traders pro-level tools—and gives the market a clean, transparent model we hope more providers will follow.”
B2PRIME is managed from Dubai, led by CEO and Founder Eugenia Mykuliak.
