BBVA has completed the global rollout of ADA (Analytics + Data + AI), the group’s data platform, which is now operational across all geographies within BBVA’s footprint.
BBVA has completed the global rollout of ADA, following its implementation in Argentina and Peru. With this milestone, the bank has successfully completed a transformation that allows it to operate with a single data infrastructure, native to the cloud and based on Amazon Web Services (AWS) technology, in all the regions where it operates (except in the Republic of Türkiye).
ADA thus becomes the core of its strategy for advanced analytics, artificial intelligence, and operational efficiency.
With the addition of these two countries, ADA is now fully operational in the regions where BBVA operates, strengthening the bank’s ability to process data securely and centrally.
ADA processes more than 100,000 tasks daily (like a giant brain that solves 1,157 tasks every second without stopping) on 8.4 petabytes of information (equivalent to 17 billion high-quality photos on your mobile phone), with 30,000 active data sets used by more than 6,500 data professionals and 40,000 business users on two continents. Access to this data, which previously could take days, now takes less than ten minutes, thanks to an architecture designed from the outset for the cloud and with automated global governance.
In the words of Marta Sanz, Global Head of Data Engineering, “the platform has achieved a 40 percent improvement in operational efficiency compared to traditional solutions. It also enhances BBVA’s analytical capabilities through advanced tools such as Amazon SageMaker AI, QuickSight, and pilots with AWS Bedrock, which open up new opportunities to explore generative artificial intelligence in secure and governed environments.”
This technological ecosystem enables the automation of key processes, accelerates innovation, and generates value in areas such as risk, service personalization, sustainability, and internal operations.
The deployment of ADA has been accompanied by a comprehensive training and change management program, which has facilitated rapid adoption by local teams. The high participation in Argentina and Peru, with thousands of active sessions every day, reflects the success of the process and the maturity of the new data culture that BBVA is promoting globally.
The model also incorporates an evolution towards DataMesh, which enables the governed and autonomous exchange of information between teams. This structure improves agility, reinforces security, and fosters efficient collaboration between areas, without losing control over data quality.






