FNG Exclusive… FNG has learned that experienced FX industry marketing executive James Hughes has launched a new venture called Prezco. Based in London, Prezco is a content solutions provider specializing in the financial services industry, with a focus on FX/CFD market content, broker educational videos, written market analysis, as well as social media optimized content.
The new venture is co-founded by Tony Cross, who has spent the past 20 years running PR agency Monk Communications. Scope Markets is a client of Monk.
James Hughes most recently served as Chief Marketing Officer (CMO) of Retail FX and CFDs broker Scope Markets, before departing earlier this year. Prior to joining Scope Markets in 2019, James served as Chief Market Strategist at Axi (2017-2019), GKFX (2015-2017), eToro (2015), and Alpari UK (2011-2015). He began his career at CMC Markets, spending nine years (2002-2011) in several trading and analysis roles at CMC.
James posted the following note today on social media regarding the launch of Prezco.
We are delighted to announce the launch of Prezco, a provider of customised marketing and educational services for financial services providers. Founders James Hughes and Tony Cross have decades of experience in this field, having both worked for many of the world’s largest retail brokerages since the turn of the century. Collectively they have recognised that there’s space for a flexible and scalable solution provider who can cater to the unique needs of the industry. Whether it’s market-led or evergreen educational material, delivered in video, audio or text format, Prezco has the breadth of experience to facilitate anything from raw content to a turnkey social media or marketing campaign, in solving the problems facing many growing brokers today.
What’s more, a unique partnership gives us access to a significant pool of informed financial commentators we will collaborate with to create this content. That means we can offer a flexible array of talent that directly addresses the audiences you want to engage with.
