FNG Exclusive Interview… After we noted an interesting article posted recently by none other than Microsoft touting how leading online broker NAGA Group is reinventing its customer engagement with Microsoft’s Dynamics 365 Customer Insights, we’re pleased to speak today with NAGA CEO Octavian Patrascu on the company’s use of data and AI toward getting better results for both NAGA and for its clients.
Here is what Octavian had to say.
FNG: Hi Octavian, and thanks for joining us today. NAGA recently expanded its partnership with Microsoft and the use of Dynamics 365. Please tell us more about what you use Dynamics 365 for.
Octavian: Our deep integration with Microsoft technology is centered on building a smarter, more connected experience for our clients and our teams. Dynamics 365 allows us to integrate information so we can engage with clients in a timely and compliant way, offering them the right information on the right channel. It also improves how our teams collaborate internally.
Using Microsoft Copilot and AI tools, we can create faster, interpret data more effectively, and simplify processes that used to take hours or even days. The result is a better, more consistent experience for our clients and a more efficient structure for our people.
FNG: Why has the use of data become so important for a global broker like NAGA?
Octavian: Data is the foundation of modern growth. For a global company operating under multiple regulatory frameworks, in multiple cultures, and across diverse communication channels, making decisions based on assumptions is not an option.
Data allows us to operate efficiently, remove unnecessary work, and make clear, measurable decisions that lead to better outcomes for our clients and our business. It’s about precision, consistency, and accountability in how we grow.
FNG: Can you give an example of how improved use of data and Dynamics 365 has led to better results and experience for both NAGA and its clients?
Octavian: For clients, we can now provide more relevant information, personalized to their interests and needs. Whether it’s during onboarding or while navigating our trading and investing environments, they receive clear, helpful content that supports their decisions.
On our side, the technology has helped us improve operational efficiency and scale our activities while keeping costs and complexity under control. It’s a win on both sides – a smoother experience for clients and a more agile structure for NAGA.
FNG: In which areas is NAGA utilizing AI in its operations? How do you see that increasing in the future?
Octavian: AI is present across many areas of our company.
We use both in-house solutions and specialized third-party tools to enhance operations — from marketing and client communication to data analysis and creative production. These tools make us faster, more accurate, and more adaptive in how we approach growth. As a society, we’re still at the very beginning of understanding the full potential of AI and automation, and at NAGA, we’re fully embracing it.
We’re already using AI across departments and integrating it into our products. Some of these client-facing systems are already live, while others will debut soon with our new NAGA One platform, where intelligent assistance will be part of every user experience.
FNG: What else can we expect to hear from NAGA in the coming months?
Octavian: We’re constantly evolving. Every two weeks we roll out new updates, some small but impactful, others major. Recently we’ve upgraded both our mobile and web trading environments to deliver a cleaner, faster user experience.
The biggest milestone ahead is the launch of NAGA One, our all-in-one financial super app. The first phase goes live in December and will include the new NAGA Pay services, the NAGA Card, and several core platform upgrades. We’re also expanding our social trading programs for traders and content creators, and continuing to advance our digital asset capabilities, areas where we already have a strong foundation.
NAGA is, at its core, a place where web2 and web3 truly meet.
